Ok…so you have a project that your company is producing and it needs a little finesse. No one is exactly volunteering to be on camera to be the lead person to drive this project and talk about the product at hand. Where to turn…where to turn???

Pssst…a talent agency, that’s where! Talent agencies are a great resource in finding local actors to be the spokesperson for your project. An actor can make a world of difference in providing credibility and giving your project the edge that it needs. Whether it’s a spokesperson that you require or two actors to play out a training scenario, talent agencies generally offer plenty of actors that you can choose from. It’s as simple as going to their website and starting to choose from the selections online.

Hmmm…but what if I need a woman say in her early 50s and the project is geared towards a more ethnic and diverse demographic? What are my options? These are questions producers face every day. Talent representatives often provide a myriad of actors that fit in the range you’re looking for…and they’ll go to every means to provide you with the right talent. Emailing links with headshots and pdf’s of their credits for you to peruse is just one of the first steps taken to get the job done.

Auditions are the only true evaluator though. Before deciding on talent, provide the agency with a “test script” and schedule an audition with three or four of your finalists. You can have them come out to your office or the audition can be scheduled at the agency. Videotape the audition so that you have something to reference later on in the selection process.

Speaking from experience, the auditions that Bright Circle conducts are thorough and extensive. Whether that means holding auditions at two or three agencies here in Orlando or conducting them simultaneously in South Florida as well…auditions are a must-have to provide your project the talent it needs.